Telecom Spotlight: How to Lure Subscribers Away from Your Competitors

March 20, 2012

Telcom SpotlightProviders of internet, TV, phone, mobile, or multiple telecom services need to cost-effectively and consistently steal customers away from their competitors in order to sustain growth. In this constantly shifting business, competition is cut throat, and winning new customers through traditional advertising tactics is difficult. Given ongoing economic uncertainty, you’re also under pressure to improve—and more accurately measure—the return on your marketing investments.

Imagine being able to precisely deliver targeted email advertising to consumers who live in a given region; subscribe to a given competitor; and who fall within narrow age, gender, and income demographics. Or to business customers by size, industry, job title, coverage locations, and much more. Armed with this ability to target you could craft offers and messages that are more relevant and appealing than those of your competitors.

To learn more about targeted email advertising in the telecom industry, read the full Enriched Email List Rental Telecom Spotlight >

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