Insights Round Up: December 2015

January 4, 2016


A round up of insights and articles we’ve shared over the past month. Make sure you’re the first to know when we have new insights by signing up for alerts on the right hand side of the page.


1. Hard Rock Café Targeted Mobile Campaign – Hard Rock targeted nearby customers through rich mobile advertising, and directed them to the closest Hard Rock Café location. Visits went up 220% as a result. Read More

hard rock cafe


2. Travel Industry Tops Email Open Rates – A new email benchmark study from Silverpop found the Lodging and Travel industry was a top performer when it came to email open rates and CTRs. Read More

email symbol desk


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